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Merge builds product and business tools with OpenAI technology

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Summary

Merge, which builds connected software and AI products, uses GPT-6 Astra, ChatGPT and Codex to review product code, test products and support marketing. Its teams also use AI to prepare sales updates and plan executive dinners, where a bot pulls guests from the CRM and Apollo and maintains the attendee tracker. Merge reported that event planning dropped from dozens of hours across the company to about 30 minutes per event.