Why OpenAI killed Sora
Summary
OpenAI discontinued its Sora video-generation app and canceled plans to add video generation to ChatGPT, also ending a $1 billion deal with Disney. The company made these decisions because Sora was consuming large amounts of computational resources without generating enough revenue to justify the expense, as OpenAI focuses on becoming profitable.
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Original source: https://www.theverge.com/ai-artificial-intelligence/902368/openai-sora-dead-ai-video-generation-competition
First tracked: March 28, 2026 at 08:00 AM
Classified by LLM (prompt v3) · confidence: 92%