OpenAI cuts prices for two of its GPT-5.6 AI models as companies grow sensitive to costs

OpenAI announced price cuts for two of its GPT-5.6 AI models (Terra and Luna) in response to companies becoming more cost-conscious about AI spending, as enterprises worry about return on investment and face competition from cheaper alternatives like Chinese open-weight models (models available for download and modification on users' own infrastructure) and offerings from Google and Microsoft. The price reductions include a 20% cut for Terra and an 80% cut for Luna, while the company maintains its strategy of improving AI capability and efficiency to accomplish more work at lower costs.