Augmented Phishing: Social Engineering in the Age of AI

GenAI tools have made phishing and social engineering attacks much more dangerous by allowing attackers to quickly create highly personalized fake messages, clone voices, and generate deepfakes (realistic video or audio of people saying things they never said) that fool people more easily than before. These AI-powered scams are now causing real financial and operational damage to businesses worldwide, making it harder for people to verify someone's true identity on communication platforms. Organizations need updated security defenses and awareness training designed for this new AI-driven threat environment.