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UK Politician Jess Asato Got Deepfaked. Now She’s Taking xAI to Court

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Summary

UK Labour MP Jess Asato is pursuing legal action against xAI, arguing it unlawfully used her image without consent after sexualized deepfakes of her circulated widely on X. X repeatedly dismissed her complaints, prompting her to take the case to court. The case could help set a precedent for holding AI companies accountable for harm caused by their products.